In addition to this, Lenor is continuously working towards reducing their carbon footprint by making new plant-based conditioner formulas. This new formula, which is typically made up of 80% plants, is designed to replace other CO2 heavy softening ingredients in Lenor’s products. For example, if you wash your clothes after wearing them once, then you’ll likely smell the fabric conditioner more because you use it more frequently. On the flipside, if you wash your clothes after multiple wears, the conditioner is obviously going to wear off, so you won’t be able to smell it as much. At the time of writing, a 3-litre bottle of Comfort’s Sunshiny Days Fabric Conditioner was cheaper than a 2.9-litre bottle of Lenor’s Spring Awakening Fabric Conditioner, but only slightly. The young couple, who are made from rags and cloths, live in the fictitious world of ‘Clothworld’ and are part of Comfort’s advertising program. In the ads you regularly see Lisa and Darren using Comfort’s products to keep themselves clean as they go about their lives.

Comfort Lavender Bloom Fabric Conditioner all-day odour

With a top note of eucalyptus, middle note of lavender and base note of patchouli, Comfort Lavender Bloom Fabric Conditioner has a gorgeous, fresh fragrance Since these early days, Unilever owned Comfort, has expanded and now sells goods all around the world, this includes places like Latin America, Europe, the Middle East and Asia.

Which Brand Has the Nicest and Longest-Lasting Scent?

When it comes to lasting freshness, it’s always worth keeping in mind that you never really know if a reviewer has actually used the fabric conditioner correctly. And also, reviewers don’t always tell you if they’ve used any scent boosters. These points could directly impact the scent that’s left behind and how long it stays on laundry for. There really is a mixed debate on this particular topic. And ultimately it comes down to personal preference. Some scents by both brands are strong, and can be overpowering to some. While others like the pungent perfume that lingers on laundry for days on end. At the time of writing, a 1.16-litre bottle of Comfort Pure giving 33 washes costs less than a 930 ml bottle of Lenor Sensitive which gives 31 washes. Therefore, Comfort’s product is cheaper per wash. Classic also comes in different sized bottles, so you get more washes from some bottles. For example, Comfort Blue Skies Fabric Conditioner comes in bottles from 21 washes to 85 washes, but other fragrances, like Comfort Cherryblossom and Sweetpea Fabric Conditioner comes in a 33-wash bottle. As with Comfort Classic bottles, the Ultimate Care range also comes in various sized bottles. Some of the more popular scents, like Comfort Ultimate Care Fresh Sky Fabric Conditioner, come in a 36 wash to a 78-wash bottle.

Comfort Lavender Bloom Fabric Conditioner 36 Wash, 1.26L

Both brands sell products that cover their main audiences – those who need a regular conditioner, those who need a more intense conditioner, and those who need a more sensitive product. Although, if you don’t really mind what you buy, you could always alternate between these two great brands, and just buy the scent or product that’s on offer at the time. There’s no harm in doing this, and a lot of people do it! There are, of course, some users who think that Lenor’s scents can be a tad too strong for them. Although other buyers say that when a scent is too strong, they just half the dosage, and this helps. It also means that you’ll get a few extra washes out of a bottle if you do this. The brand has since gone on to win several awards, including the 2017 Product Of The Year Award here in the UK, and the 2021 Grocer Product Launch of the Year prize in the “Household: laundry” category.

Our fabric conditioner's scent is a twirling lilac dress that dances you barefoot down a sunlit woodland path into the eucalyptus trees, where bees bumble and a warm lavender fragrance fills the air A small drop of Pure fabric conditioner can soften your clothes, making them nicer to touch and to iron as well. Yet, the scent of the product isn’t too overwhelming, which is an added bonus in some cases. Several years later, Lenor introduced Anti-Age3 technology to its conditioners. This meant that clothes would not just stay smelling sweeter for longer, but laundry longevity would also improve!

Comfort Intense Fabric Conditioner Liquid, Lavender 900 ml Comfort Intense Fabric Conditioner Liquid, Lavender 900 ml

Comfort Pure Fabric Conditioner is the UK’s go-to fabric conditioner for users with sensitive skin. Pure is suitable for everyone in the house and you don’t need to use a lot of the product to see great results.

Price of Products Sold by Comfort and Lenor

Let the fresh fragrance burst of Comfort take you to a happy place, because when your clothes smell good, you feel good – all day long